Parata uses mobile exhibit as tradeshow platform

Client: Parata

Parata looks to Spevco to develop mobile tours that can cover both indoor tradeshow spaces and local pharmacies throughout the United States...

Parata hits the road with two , thirty two foot  gooseneck trailers that can be the center of a tradeshow booth or visit pharmacies throughout the country.

The product demo trailers are extremely agile and versatile.  The company started with an RV tour - then added the two gooseneck trailers into the mix in 2010...

Parata Systems was founded in 2001 by pharmacy automation experts who looked at the state of the industry and saw an opportunity for change.

Today Parata leads the pharmacy automation industry with technology solutions that help pharmacies improve safety and convenience for customers at key touch points in the circle of pharmacy care: Fill, Serve and Adhere.

Durham, N.C.-based Parata is also a leading regional business with more than 400 employees and is recognized as 2006 Growth Company of the Year by the NCTA 21 (North Carolina Technology Association Awards).

The company has expnaded its marketing efforts thru the use of Spevco vehicles...